MissionSquare · Call to Retire

We produced a campaign centered around the final call first responders make when they retire, to show the importance of retirement investment for this group of individuals.

We collaborated with Level Agency to produce three hero spots and numerous cutdowns, all centered around the various departments MissionSquare serves; police, fire, and government workers.

Our team helped produce, implement production, and complete post on three concepts for all social media platforms. The targeted spots helped to raise awareness of MissionSquare and their outreach towards first responders, in helping them longterm when they make that final call. The spots were heavily awarded in B2B marketing circles, including:

2022-2023 Pittsburgh American Advertising Awards - GOLD | IAC (Internet Advertising Competition) - Winner, Government and B2B | The Grammercy Institute: Strategy Awards 2023 - Winner “Retirement Services B2B” | ANA B2B Awards - WINNER | FCS Financial Communications Society - GOLD

Client - MissionSquare

Agency - Level

Production, Post Production - Dessert Before Dinner

We created numerous cutdowns for all social media platforms, creating a universal rollout.

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