Ancora Education Technical College

Anocra Education offers a nationwide chain of technical colleges, educating new and returning students in various trade skills. They knew their students are at the center of what they do, and wanted their new marketing to reflect that.

Working with Pittsburgh-based Level Agency, we shot authentic stills in active classrooms across Pennsylvania, using real students as the center of this campaign. Along with creating a massive video library, we shot across multiple trade skills to show the wide variety of classes Ancora offers, which were then used in promotional material and across social media.